Blackpool Brand Lucela's wins big at the World DrinksAwards.

    Wednesday, 31 May 2023 14:00

    By Josh Bairstow, Coastal News X @JoshB_Journo

    Blackpool Based Lucela's broke onto the world stage winning big at the World Liqueur Awards

    Lecela's Chocolate and Rum spirit drink bagged them four trophies at the Oscars of the drink world.

    Big celebrations in order got Homegrown Blackpool brand Lucela's, the brand has announced itself onto the world stage at the World Drinks Awards.

    Their Lovingly crafted Premium Chocolate and Rum Spirit Drink, which also happens to be vegan and allergy-friendly, scooped up four trophies, with it setting a new bar for luxury in the beverage world.

    The Lancashire locals, Philip Fairclough and Andren Green, Collected picked up the gold medal in the chocolate liqueur category, a fiercely competitive category, showing the perfectionist pursuit of flavourful perfection.

    But the awards didn't end there, they beat the national competition as Lucela's won England's Country Winner for the same category. Its Crowning moment came for the brand when its Premium Chocolate & Rum Spirit Drink was named as the 'World's Best Chocolate Liqueur' by a panel of industry-leading judges. 

    The brand's attention to detail was more than just the attention to its taste but also to the aesthetics, with a bronze medal being secured for the elegantly designed label, with it being noted how it reflects the exquisite craftmanship that has been infused into each bottle.

    Reviews from the judges talked about the sumptuous offering from Lucela's, with a harmonious blend of rich, warm rum and silky, decadent chocolate, with them calling it a 'True orchestra of flavor that elegantly waltzes on the palate and lingers in the memory'.

    Lucela's was born out of love for creating unforgettable experiences, and is the brainchild of Philip Fairclough and Andrew Green, the duo set out to create a chocolate rum that would push past the conventional boundaries, with it embodying decadence, and be available to all. Born in May of 2022, the creation took years of refinement before its unveiling.

    Andrew Green expressed immense pride in this momentous achievement, he said:  “Our deepest gratitude to everyone who has supported our journey and for those yet to sample our creation, we can’t wait for you to experience what we firmly believe is the most luxurious chocolate rum in the world.”

    Phillip Fairclough, co-founder of Lucela’s Limited added, “To be awarded four medals at the World Drinks Awards is an immense honor, but to achieve this feat in only a year of trading is simply spectacular. “

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